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Uncover Your Audience with Silhouette 

Deeply understand your audience–including who they are and where they engage, finally discovering their:

Preferred media channels  Favorite influencers Brand affinities Interests  Passions  Personality traits Professional data  Demographics Persona clusters

Schedule your demo to gain unparalleled insights supporting media planning, influencer marketing, consumer research and more.

    Learn more about your audience

    Preview a sample report

    Check out one of these sample reports featuring a consumer, brand and influencer audience.

    Executive Parents (Consumer Audience)

    Hello Fresh (Brand Audience)

    Molly Yeh (Influencer Audience)

    Our Solutions

    Consumer Insights &
    Media Planning

    Bring comprehensive data to your channel and media planning process including your audience's media preferences spanning traditional media outlets, niche podcasts, and preferred influencers.

    Influencer Insights

    Implement an audience-first approach to influencer validation, then identify the audiences exposed to your influencer campaigns to launch next generation brand lift studies and prove ROI impact.

    Brand Measurement

    Take action on self-declared audience data, sourced from major social media channels, to better understand relevant brand audiences and measure campaign impact on overall brand health.

    Connected Audience Data

    Leverage future-proof data to run high impact campaigns through the creation of custom seed audiences for modeling and seamless activation across consumers’ preferred media channels.

    Clients

    Platform Partners

    Incorporate self-declared data into your offering for expanded capabilities in social monitoring, influencer identification, and campaign measurement.

    Agencies & Consultancies

    Differentiate your offerings and win over key accounts by uncovering unique brand and social insights tool drive high performing cross-channel campaigns.

    Insights & Measurement Companies

    Expand insights on any brand, consumer, panel, or social audience, or build custom social panels for monitoring, surveys, or brand lift studies.

    Enterprise Brands

    Better understand your existing customers, competitor audiences, or niche consumer segments to fuel your go-to-market activities across channels.

    Blog

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    The Data You Need for Accurate Media Planning: Social Audience Insights

    Top 5 Consumer Insights You’re Missing

    Gaining a Holistic Understanding of Audiences Through Cross-Platform Social Media Insights

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    Tap Into a Goldmine of Consumer Insights.

    Social media is a fixture in consumers' everyday lives and the data that comes from it should be a fixture in yours.