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Audience Intelligence

NFL Kickoff Weekend

Football is back! It might as well have been a holiday weekend the way fans were acting at the start of the 2015–2016 NFL season. After Sunday at...

Miss America 2015

The Miss America pageant aired Sunday night with stiff competition from Sunday Night Football, Fear the Walking Dead, and the season finale of I Am...

2015 US Open

We analyzed over 1 million social users talking about the US Open to determine who they are and what they like. Demographics: Fifty eight percent of...

2015 MTV VMA’s

We analyzed MTV’s VMAs hosted by Miley Cyrus to discover who was talking about the show. Social users tuned into the 32nd VMAs because of their...

IBM World of Watson

IBM is hosting their World of Watson event in New York city this week. We’re keeping up with the social conversation, as well as attending, to...