Think 80,000+ Survey Questions

The richest data at your fingertips: passions, psychographics, personalities, affiliations, sports teams, affinities for brands, media, laser-targeted micro influencers, content engagement.

For a picture this full you’d have to get answers to over 80,000 survey questions. We load that much data. But without surveys’ gaps, biases & price tag.


The future of consumer insight required understanding your consumer’s passions, influencers, and the tribes they connect with.  The ROI from the traditional segmentation and data is drying up.

Finding & targeting your customers takes new levels of insight.

Earned & Influencer Audiences

Knowing who is engaging with your earned media content and key influencers is essential. No other data is more valuable for predicting and identifying consumer prospects.

Access millions of micro-influencers and their followers across every CPG category. And reach the people engaging with any earned media content across the web.

Audiences and Insights From Consumer Passions and Earned Media Engagement

What makes your heavy purchasers tick?

Do you have audience data on their passions?

Personalities? Influencers?

Most engaging #hashtags and content?

We do.

Once you unlock these secret combinations, the ROI speaks for itself.

Tested and proven with Fortune 500 brands: our data always beats the best controls.

We Define Your Digital Tribes

Combining consumer’s passions, personalities, earned content engagement, influencers, and demographics, our data scientists actively model the entire US population into 100 distinct Digital Tribes.

Our Digital Tribes are the key to understanding the different types of consumers you sell to, what uniquely motivates them, the media they consume, and the influencers that matter to them.

StatSocial’s CPG Solutions



A “panel” of  1.2 billion social profiles, with 80,000 “survey questions,” and integrations with IBM Watson Personality Insights™ and sentiment analysis — build insights on the fly, construct custom segmentations based on brands, topics, industries.


Don’t miss out on the next big thing. StatSocial’s analysts will bring together the right data and insights to power your strategy around trend identification, product innovation, brand positioning, competitive analysis, and comms.


Target or model consumers based on their passions, earned media engagements, and influencers. Plug & play integration with your DMP/CDP and other major data platforms: Oracle / Adobe / Krux etc.

Done-for-you or done-with-you bespoke setup

Ready to Test-Drive This Awesomeness for Your Brand?

See How Your Brand Stacks Up Against the Competition

Find the pockets of affinities, preferences, and predilections that are unique to your customers. And unique to your competition’s customers.

Get a Private Tour

What Our Clients are Saying

StatSocial gives us data-driven insights to inform communications planning and competitive advantage that we can’t necessarily get elsewhere. Matthew Don

Chief Innovation Officer of Doremus

StatSocial’s data is a media planning and activation breakthrough Bill Harvey

Founder of Research Measurement Technologies

Ready to Take It for a Spin? Schedule Demo Now!

Drop your contacts below and we’ll take it from there.