Think 80,000+ Survey Questions
The richest data at your fingertips: passions, psychographics, personalities, affiliations, sports teams, affinities for brands, media, laser-targeted micro influencers, content engagement.
For a picture this full you’d have to get answers to over 80,000 survey questions. We load that much data. But without surveys’ gaps, biases & price tag.
CONSUMER PASSIONS AND TRIBES
The future of consumer insight required understanding your consumer’s passions, influencers, and the tribes they connect with. The ROI from the traditional segmentation and data is drying up.
Finding & targeting your customers takes new levels of insight.
Earned & Influencer Audiences
Knowing who is engaging with your earned media content and key influencers is essential. No other data is more valuable for predicting and identifying consumer prospects.
Access millions of micro-influencers and their followers across every CPG category. And reach the people engaging with any earned media content across the web.
Audiences and Insights From Consumer Passions and Earned Media Engagement
What makes your heavy purchasers tick?
Do you have audience data on their passions?
Most engaging #hashtags and content?
Once you unlock these secret combinations, the ROI speaks for itself.
Tested and proven with Fortune 500 brands: our data always beats the best controls.
We Define Your Digital Tribes
Combining consumer’s passions, personalities, earned content engagement, influencers, and demographics, our data scientists actively model the entire US population into 100 distinct Digital Tribes.
Our Digital Tribes are the key to understanding the different types of consumers you sell to, what uniquely motivates them, the media they consume, and the influencers that matter to them.
StatSocial’s CPG Solutions
CONSUMER Insights & PROSPECT IDENTIFICATION
A “panel” of 1.2 billion social profiles, with 80,000 “survey questions,” and integrations with IBM Watson Personality Insights™ and sentiment analysis — build insights on the fly, construct custom segmentations based on brands, topics, industries.
PRODUCT & MARKET RESEARCH
Don’t miss out on the next big thing. StatSocial’s analysts will bring together the right data and insights to power your strategy around trend identification, product innovation, brand positioning, competitive analysis, and comms.
CONSUMER AUDIENCE ACTIVATION
Target or model consumers based on their passions, earned media engagements, and influencers. Plug & play integration with your DMP/CDP and other major data platforms: Oracle / Adobe / Krux etc.
Done-for-you or done-with-you bespoke setup
Ready to Test-Drive This Awesomeness for Your Brand?
See How Your Brand Stacks Up Against the Competition
Find the pockets of affinities, preferences, and predilections that are unique to your customers. And unique to your competition’s customers.
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What Our Clients are Saying
Ready to Take It for a Spin? Schedule Demo Now!
Drop your contacts below and we’ll take it from there.