HubSpot’s #INBOUND15

Sep 9, 2015 | Audience Intelligence

HubSpot is hosting their annual INBOUND conference in Boston this week to bring together the best and brightest in marketing and sales with keynotes and talks by Seth Godin, Aziz Ansari, Chelsea Clinton, Sophia Amoruso, and Jonah Peretti.

Conference Recap:

#INBOUND15 quickly became a trending topic on Twitter and Instagram shortly after Seth Godin took the stage. Here is who was talking about it (and taking selfies with Seth)

Fifty three percent of people talking about the conference were men and twenty four percent were between the ages of 35–44. Not surprisingly, Boston ended up being the #1 city represented followed by NYC and Washington DC.

The top interests for this audience were National News, Marketing, and Email Technology. They were 21x more likely to be interested in Reggae Music compared to the social average. Among their favorite brands include Mashable, AOL, Jet Blue, and American Express. They are 63x more likely to like Slideshare and 29x more likely to like Basecamp. The top influencers of this audience include Ann Handley, Rand Fishkin, Dharmesh Shah, Seth Godin, and Gary Vaynerchuck. See more favorites below:



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