Discover Healthcare Audiences With Silhouette
Educate Consumers with Relevant Content
Build audiences based on engagement around wellness and health related content while decoupling all personal identifiable information from your CRM for compliance.
Target Niche Audiences & Validate Persona Definitions
Survey your target audience without the need for lengthy screeners and enrich panel data with 95,000+ unique attributes to expand and validate your existing personas.
Run Highly Targeted Paid Media Campaigns at Scale
View the media channels, publications, websites, podcasts, and TV networks that your audience most frequently engages for more data-driven targeting and messaging.
Recruiting & Appends
Leverage the industry’s largest collection of social audience insights to fuel market research initiatives from survey recruitment and persona validation to panel appends.
Influencer Identification & Attribution
Identify key influencers and thought leaders your audiences are actively engaging with, then attribute value to those campaigns in the same way you do for paid media.
Earned Media &
Tap into your audience's unique interests, brand affinities, and preferred media channels for advanced segmentation and activation across the channels they engage on.
Data & Retargeting
Identify individuals organically exposed to earned media coverage, then target them with brand health surveys, or programmatically for high impact paid media campaigns.