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Most Influential Ad Agencies on Twitter

Feb 19, 2015 | Insights

We analyzed the top advertising agencies on Twitter and ranked them by how influential they are on Twitter according to our Twitter Pull metric. Twitter Pull measures a Twitter account’s influence based on their follower’s followers, or second degree connections.

Ogilvy takes the top spot and Razorfish and R/GA are second and third, respectively.

We then analyzed the users that follow an ad agency to discover their demographic information and affinities. Among other brands, these users like H&M, Mercedes, Mashable, and Starbucks.

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