StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Insights
Television
Facebook Live — StatSocial’s Guide to OTT Network Audiences
(Be sure to check out this series’ introductory entry here.) To get ahead in the OTT game, accessibility and reach are going to be of paramount...
StatSocial’s Guide to Cutting the Cord and Going Over the Top
Click to enlarge. With this series of entries StatSocial is digging into the whys, whos, whats, and wherefores of those subscribing to the most...
MILLENNIALS 4: The Data Makes Clear, Millennials Young and Older are “One pair of matching…
Many have said we’re living through television’s “second Golden Age.” A time when quality dramatic programming is at an all-time high. The “first...
Legendary Entertainment’s Acquisition of ‘Dune’ Great News for Fans
The cover for Alejandro Jodorowsky’s fabled “Dune Bible,” which contained essentially his entire vision for the film down to the most minute detail,...
Who Exactly is Watching HBO’s New Hit Westworld?
Lobby card from the 1973 film on which HBO’s new smash hit series is roughly based. First off, to the uninitiated, please remember to check out the...
Social Data Reveals that Liberals are Couch Potatoes Too: The 10 TV Shows Whose Audiences are the…
Purely hypothetical scenario. Amy Schumer and her candidate of choice, Secretary Clinton, visit Walt Disney World’s Magic Kingdom as pals. While...
Believe it or Not, Some Donald Trump Fans Watch TV. Here are their 10 Favorite Shows!
In a move the cynical among you might characterize as pandering, The Donald pays homage to the Robertsons — of whom Willie Robertson especially has...
WE KNOW SHOWTIME’S VIEWERS WATCH HBO. STATSOCIAL KNOWS WHICH SHOWS! PART TWO
As a viewer of neither premium channel’s top-rated shows, this graphic is merely a rendering of what I imagine each show to be like. The first part...
WE KNOW SHOWTIME’S VIEWERS WATCH HBO. STATSOCIAL KNOWS WHICH SHOWS! PART ONE
To get you up to speed, there are entries very much like this here. And you can have the whole danged thing explained in detail in the first entry...
THE ULTIMATE BILL MAHER SOCIAL AUDIENCE ENTRY!
“Love hurts, Love scars, John Oliver wounds, Bill Maher….” The meaning of the above Mad Magazine style song parody will be revealed as you read on....
HIPSTERS ARE REAL! AND THEY WATCH HBO! WHAT SHOWS DO THEY WATCH?
“These are not the hipsters you’re looking for.” Left to right, 1950s ‘Beat Generation’ stalwarts, Jack Kerouac and Allen Ginsberg, and good friend...
IS NETFLIX’S ORIGINAL PROGRAMMING PULLING IN HBO’S FAITHFUL? PART II
To get you up to speed, give the other entries in this series a quick perusal here. And have the whole danged thing explained in detail in the first...
IS NETFLIX’S ORIGINAL PROGRAMMING PULLING IN HBO’S FAITHFUL?
To get you up to speed, give the first part of this series of entries a quick perusal here. Then maybe check out the second part. Regret is...
ARE NETFLIX’S FANS ABANDONING CABLE? IS HBO GETTING AS MUCH OF THEIR ATTENTION? — PART II
To get you up to speed, give the first part of this series of entries a quick perusal here. You’ll be glad you did. TOP 5: click to enlarge TOP 5:...
ARE NETFLIX’S FANS ABANDONING CABLE? IS HBO GETTING AS MUCH OF THEIR ATTENTION?
TOP 5: TOP 5: What you are looking at above are the top five shows from HBO’s and Netflix’s current line up of shows — sorted according to our...
IBM Watson’s Personality Insights™ Tell Us Which HBO Shows Have the Most Liberal Fans
Ignoring the vocal many who believe all of mass media is liberal in its bias — via conspiracy or coincidence — would you personally consider HBO a...
HBO’s Shows and the Celebrities Who Most Influence their Fans
What does late night TV’s Stephen Colbert have to do with HBO’s excellent Silicon Valley? Some would surely say that both are funny. We are not an...
Social Data Gives Us the Inside Poop on What HBO Shows the fans of Girls Like (or Don’t)
Because our art director had never seen the show before, we gave him what we thought was a simple, straightforward description. We were certain it...
Bill Simmons is now with HBO. Is he a good fit? Here’s what our social data says about that.
Arguably one of the bigger names the so-called “new media” (remember that term?) ever created in the world of sports and pop culture commentary is...
Shake Shack vs Chick-fil-A — Social Fans Edition — Part II
(Be sure to check out part-one of this three-part series here) LET’S GET INTO THE GEOGRAPHY OF THIS THING In commercial America, marketers view our...
Shake Shack vs Chick-fil-A — Social Fans Edition
Before we get to yammering, let’s just jump feet first into stats. They hint at the story we’re telling this time all on their own. (As a quick...
STATSOCIAL HAS GOT THE LOWDOWN ON “FULLER HOUSE.” WHICH UNCLE WAS LOVED BEST? (AND MORE)
(To get a better idea of who we are, and what we do, and why you need us, head on over to this entry here) The streaming video giant’s frankly...