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Social News: Facebook’s New Messaging App

Apr 10, 2014 | Audience Intelligence

The acquisition of WhatsApp now makes sense.

Facebook recently announced that it will soon discontinue its messaging service within its mobile app. If users would like to continue using Facebook messenger, they will have to download a separate app.

For now, messaging will remain in Facebook’s new paper app, but soon will be another app. While users have admitted the messaging service is a better experience within the paper app, downloading yet another app for this service might turn people away from using the service at all.

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