There’s no doubt that the subscription business model is here to stay. Nowadays, it’s hard to find a brand not partaking in this form of customer...
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Why StatSocial Clients are Looking to Custom Audiences for Their Market Research Studies
In today’s world, making sure your marketing dollars reach your audience is essential, and market research is no exception. Leading market research...
StatSocial Recognized As One of the Fastest Growing Private Companies in America
At StatSocial we are excited to announce our achievement and recognition as one of America’s fastest growing private companies on the Inc. 5000...
The Top 10 Travel Destinations for Families This Summer
It's nearly the official start to summer, which means we all have one thing on our minds…vacation! For a lot of us, summer vacation comes with...
The Limitations of Social Listening For Influencer Marketing
According to the Digital Marketing Institute, nearly half of all consumers rely on influencers for recommendations. Given that statistic, it should...
A Step-By-Step Guide To Your 2022 Marketing Planning
Marketers, let’s chat about your 2022 marketing strategy. Ideally, you’d already have this completed—but if you don’t, don’t stress! It's not too...
New Year, New And Improved Silhouette
It’s hard to believe another year has come and gone. Without sounding too cliché, time really did fly by in 2021. But we believe it was time well...
What’s Next For StatSocial
A Look Back at 2021 With Covid-19 still looming, it comes with no surprise that marketers have been forced to find new ways to connect with their...
How Social Audience Insights Completely Transform Your Market Research Initiatives
Market research has long been an integral part of most marketing strategies. Pre-covid, it was not uncommon for businesses to spend tens of...
StatSocial and Cint Team Up To Revolutionize Market Research
We are excited to announce that StatSocial has partnered with Cint to deliver powerful audience insights for survey profiling, targeting, and...
Who’s Fueling The Chicken Sandwich Craze?
Here at StatSocial, we’re obsessed with data. It’s pretty hard not to be when you have millions of data points right at your fingertips. From time...
5 Real Examples Of How Social Audience Insights Transformed Marketing Strategies
Here at StatSocial, we recognize how essential third-party data—such as social insights—is to improving customer acquisition, engagement, and...
Audience Insights For 5 TV Shows Premiering This Fall
Fall is here. The season of apple picking, football, and–of course–new seasons of the best TV is upon us. We know social insights can help us create...
StatSocial’s founder Michael Hussey writes about “What’s left when the cookie goes away?” over at Search Engine Watch
Over at Search Engine Watch, StatSocial's President and Founder, Michael Hussey has written a terrific piece entitled, "What’s left when the cookie...
StatSocial Partners with LiveRamp to Bring Social/Earned/Influencer Audiences to the Data Store
StatSocial, a patented audience intelligence platform for earned and social data that defines audiences across more than 85K attributes, announced a...
‘Chain Store Age’ Highlights Our Findings Attributing Consumer Purchase Data to Social Audiences
Over at Chain Store Age, senior tech editor, Dan Berthiaume, has written a piece entitled "The best social platform for holiday promotions is…" In...
The Importance of Social Audiences and Insights: Attribution of Social Audiences with Consumer Purchase Data
Using StatSocial’s patented Social identity graph, we evaluated millions of the U.S.-based users of six major social networks — Facebook, Instagram,...
Which automotive brands do Achievement Striving People own?
Which automotive brands do Achievement Striving People own? And how does StatSocial know this? We know it, thanks to Silhouette, the industry’s most...
StatSocial CEO, David Barker, on “Reinventing the Survey,” in AW360
Over at AW360, StatSocial’s CEO, David Barker, has penned a piece entitled “Reinventing the Survey for the Modern Social Landscape.” The article...
StatSocial is the Twitter Audience Insights Alternative
Twitter discontinued its Audience Insights from Twitter Analytics in January 2020. Introduced in 2015, Twitter's Audience Insights provided in-depth...