Here is the first look at our new StatSocial reports!
The season 4 finale of The Walking Dead premiered Sunday, March 30th, let’s take a look at the viewers who have adapted a second screen approach to watching the show.
The following report analyzed the audience around mentions of The Walking Dead on Twitter Sunday night.
50.8% of the users talking about The Walking Dead were male, 49.19% were female.
The age group most represented was 25–34, with 34.07% of users falling in that range.
The interest for this group was Hobbies and the top two hobbies were “Video & Computer Games” and “Comic Books”.
In Music, this audience is most interested in Country and Classic Rock
The top Websites the users are interested in are TMZ and The Onion
Good news for The Walking Dead, 75.26% of users who tweeted about the show are actually fans of the show that follow The Walking Dead account (WalkingDead_AMC). The second most popular show with this audience, How I Met Your Mother, which series finale premiered the next day.
Sounds like a rough week for favorite TV shows for this crowd