fbpx

Social Audience Insights Transform M&E Marketing

Better understand and target relevant audiences for your next production. Gain access to Silhouette™ ‘s audience data on over 20,000 TV shows, movies, music artists, celebrities, podcasts, mapped to 95,000+ unique social segments including self-declared interests, brand affinities, and preferred media for highly targeted campaigns.

Fuel M&E Marketing Initiatives with Silhouette

Fuel M&E Marketing Initiatives with Silhouette

Gain audience insights on a broad set of TV shows, movies, and music as well as on newer forms of media including thousands of YouTube channels and podcasts.

 

Enrich Your First-Party Data With Social Insights

Append your first-party datasets with rich social affinity data to identify and track the specific TV shows, movies, or music that are driving the most app downloads.

Retarget Fans For Upcoming Events or Releases

Find your audiences based on their social interests, then engage them around upcoming award shows, news releases, and other newsworthy events via paid media retargeting.

Take Hold of Silhouette’s 95,000+ Pre-Built Taxonomies

Youtube Channels

Podcasts

Music

Movies

Our Solutions

Market Research,
Recruiting & Appends

Leverage the industry’s largest collection of social audience insights to fuel market research initiatives from survey recruitment and persona validation to panel appends.

Influencer Identification & Attribution

Identify key influencers and thought leaders your audiences are actively engaging with, then attribute value to those campaigns in the same way you do for paid media.

Earned Media &
PR Measurement

Tap into your audience's unique interests, brand affinities, and preferred media channels for advanced segmentation and activation across the channels they engage on.

Social Audience
Data & Retargeting

Identify individuals organically exposed to earned media coverage, then target them with brand health surveys, or programmatically for high impact paid media campaigns.

StatSocial Blog

ACF: none

Array ( [post_type] => Array ( [0] => post ) [post_status] => publish [posts_per_page] => 3 [post__not_in] => Array ( [0] => ) [tax_query] => Array ( [relation] => AND [0] => Array ( [relation] => OR [0] => Array ( [taxonomy] => category [field] => slug [terms] => Array ( [0] => media-entertainment ) [operator] => IN ) ) ) [paged] => 1 [orderby] => date [order] => DESC [meta_query] => Array ( [relation] => AND ) )
0.14499306678772 seconds

Integrate Social Audiences Into Your Marketing Campaigns Today

Request a Demo