StatSocial Insights
The Secret To Overcoming A PR Crisis? Social Audience Insights.
A PR crisis happens fast and seemingly out of nowhere. But when it hits, it can feel all consuming...
The Secret To Overcoming A PR Crisis? Social Audience Insights.
A PR crisis happens fast and seemingly out of nowhere. But when it hits, it can feel all consuming and as if you’ll never dig your way out. The key is to arm yourself with the right tools to...
What’s Next For StatSocial
A Look Back at 2021 With Covid-19 still looming, it comes with no surprise that marketers have been forced to find new ways to connect with their audiences. While StatSocial has been focused on enabling our clients to more effectively reach and engage buyers in a...
How Social Audience Insights Completely Transform Your Market Research Initiatives
Market research has long been an integral part of most marketing strategies. Pre-covid, it was not uncommon for businesses to spend tens of thousands of dollars to bring members of their target audience into a room and ask questions relevant to their brand....
eBook: How Unified Data Transforms Your Marketing Campaign
Marketers everywhere are faced with a data integrity crisis. Between new data regulations and consumers growing more and more unwilling to share, it’s difficult to gain insights about your audience. How can you create meaningful connections with your audience through...
MarTech Outlook Recognizes Silhouette As The Missing Piece to Marketing Attribution
Did you know? Over half the global population actively engage on social media for 2 hours every day. Let that sink. Social media is arguably the most important source of audience insights for marketers today. That’s why it’s essential that you have the right tools in...
Boomers To Gen Z: The Top Retailers By Generation for Black Friday & Cyber Monday Shopping
Black Friday (and Cyber Monday!) is around the corner, and despite the on-going supply-chain issues and the pandemic, experts are predicting it’ll be a big one, especially when it comes to online shopping. And while there’s never much doubt around huge spikes in...
What Do Audience Insights About Celebrity Chefs & Foodie Publications Reveal?
It’s officially November, which means we’re knee deep into autumn. And while we’re still adjusting to colder weather and complaining about the end of daylight savings (aka why are we still doing it?)—November has its perks. Because cooler weather and Thanksgiving...
Marketers, Here Are Our Predictions About What A Cookieless Future Will Look Like And How To Succeed
For those of you who read our blog, you know we’ve been talking about the end of third-party cookies for quite some time. This is a huge deal for marketers everywhere because let’s be real—we’ve all been heavily reliant on cookies to create better experiences for our...
StatSocial and Cint Team Up To Revolutionize Market Research
We are excited to announce that StatSocial has partnered with Cint to deliver powerful audience insights for survey profiling, targeting, and enrichment. Cint is the global leader in digital insights gathering. Joining forces with them provides our customers with...
Who’s Fueling The Chicken Sandwich Craze?
Here at StatSocial, we’re obsessed with data. It’s pretty hard not to be when you have millions of data points right at your fingertips. From time to time, we like to have a bit of fun with our Silhouette platform’s vast audience insights to see what we can uncover...
5 Real Examples Of How Social Audience Insights Transformed Marketing Strategies
Here at StatSocial, we recognize how essential it is to gain a comprehensive understanding of your customers in order to drive acquisition, engagement, and retention. But first-party and purchase data, alone, can be limiting. Social media is where consumers spend much...
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