StatSocial Insights
Boomers To Gen Z: The Top Retailers By Generation for Black Friday & Cyber Monday Shopping
Black Friday (and Cyber Monday!) is around the corner, and despite the on-going supply-chain...
Boomers To Gen Z: The Top Retailers By Generation for Black Friday & Cyber Monday Shopping
Black Friday (and Cyber Monday!) is around the corner, and despite the on-going supply-chain issues and the pandemic, experts are predicting it’ll be a big one, especially when it comes to online...
What Do Audience Insights About Celebrity Chefs & Foodie Publications Reveal?
It’s officially November, which means we’re knee deep into autumn. And while we’re still adjusting to colder weather and complaining about the end of daylight savings (aka why are we still doing it?)—November has its perks. Because cooler weather and Thanksgiving...
Marketers, Here Are Our Predictions About What A Cookieless Future Will Look Like And How To Succeed
For those of you who read our blog, you know we’ve been talking about the end of third-party cookies for quite some time. This is a huge deal for marketers everywhere because let’s be real—we’ve all been heavily reliant on cookies to create better experiences for our...
StatSocial and Cint Team Up To Revolutionize Market Research
We are excited to announce that StatSocial has partnered with Cint to deliver powerful audience insights for survey profiling, targeting, and enrichment. Cint is the global leader in digital insights gathering. Joining forces with them provides our customers with...
Who’s Fueling The Chicken Sandwich Craze?
Here at StatSocial, we’re obsessed with data. It’s pretty hard not to be when you have millions of data points right at your fingertips. From time to time, we like to have a bit of fun with our Silhouette platform’s vast audience insights to see what we can uncover...
5 Real Examples Of How Social Audience Insights Transformed Marketing Strategies
Here at StatSocial, we recognize how essential it is to gain a comprehensive understanding of your customers in order to drive acquisition, engagement, and retention. But first-party and purchase data, alone, can be limiting. Social media is where consumers spend much...
Audience Insights For 5 TV Shows Premiering This Fall
Fall is here. The season of apple picking, football, and–of course–new seasons of the best TV is upon us. We know social insights can help us create highly effective marketing campaigns. And to celebrate the new television season, we figured we’d have a bit of fun to...
StatSocial & LiveRamp’s Partnership Expands to Allow Integrated Social Audience Insights
The team at StatSocial is excited to announce that we’ve expanded our partnership with LiveRamp to allow customers to enrich their existing data even further with integrated social insights. We’ve teamed up with LiveRamp, the leading data connectivity platform, for...
The Data Integrity Crisis Plaguing Social (and How We’ve Overcome it)
Here at StatSocial, we’re obsessed with data. Extracting information from various sources and piecing it together to provide our clients with a complete picture of their customers is our passion. Our Silhouette™ platform delivers millions of audience insights...
What’s the Difference Between Social Listening and Social Audience Insights?
When you think about where your target audience frequents most—odds are, social media comes top of mind. Social media usage is astounding. With 3.6 billion active users and an average of 2+ hours of usage a day, it’s an infinite pool of audience insights that...
The Top 10 Beauty Influencers You Need To Know
The cosmetics industry generates over $70 Billion annually in the United States alone and is expected to reach over $500 Billion globally this year. With an industry that size, there are countless influencers to partner with, but how do you find which ones will have...
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