Expand Your Offerings with Unique Brand & Influencer Insights

Stand out in a crowded tech space by delivering your clients thousands of self-declared insights on social audiences in order to enable a more data-driven approach to influencer identification, social monitoring, and campaign measurement.

Bring The Power of Silhouette™ to Your Customers

Incorporate Social Audience Insights Into Your Platform

Differentiate your offering by providing access to thousands of people-based insights on any social audience for monitoring, influencer marketing, measurement, and more.

Offer Custom Social Panels for Monitoring & Analysis

Create and export custom audiences from Silhouette to your social listening platform for monitoring, or import social handles for deeper audience analysis.

Validate Your Influencer Recommendations

Offer clients an audience-first approach to influencer validation by moving beyond follower count and engagement metrics when identifying influencers.

Expand Brand Measurement Capabilities

Give clients the ability to identify and target audiences exposed to specific social and influencer content with brand lift surveys to accurately measure campaign impact.

Our Solutions

Consumer Insights &
Media Planning

Bring comprehensive data to your channel and media planning process including your audience's media preferences spanning traditional media outlets, niche podcasts, and preferred influencers.

Influencer Insights

Implement an audience-first approach to influencer validation, then identify the audiences exposed to your influencer campaigns to launch next generation brand lift studies and prove ROI impact.

Brand Measurement

Take action on self-declared audience data, sourced from major social media channels, to better understand relevant brand audiences and measure campaign impact on overall brand health.

Connected Audience Data

Leverage future-proof data to run high impact campaigns through the creation of custom seed audiences for modeling and seamless activation across consumers’ preferred media channels.


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Digital Media Planning Needs More Than Intuition, Demographics and Engagement Data

The Audience Intelligence Solution You Need to Truly Understand Your Consumers

The Data You Need for Accurate Media Planning: Social Audience Insights

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Start Integrating Social Audiences Into Any Marketing Campaign

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