Bring The Power of Silhouette™ to Your Customers
Incorporate Social Audience Insights Into Your Platform
Differentiate your offering by providing access to thousands of people-based insights on any social audience for monitoring, influencer marketing, measurement, and more.
Offer Custom Social Panels for Monitoring & Analysis
Create and export custom audiences from Silhouette to your social listening platform for monitoring, or import social handles for deeper audience analysis.
Validate Your Influencer Recommendations
Offer clients an audience-first approach to influencer validation by moving beyond follower count and engagement metrics when identifying influencers.
Expand Brand Measurement Capabilities
Give clients the ability to identify and target audiences exposed to specific social and influencer content with brand lift surveys to accurately measure campaign impact.
Consumer Insights &
Take action on self-declared audience data, sourced from major social media channels, to fuel advanced audience analysis, highly effective campaigns, and brand measurement.
Implement an audience-first approach to influencer discovery, then identify the audiences exposed to your influencer campaigns to launch next generation brand lift studies and prove ROI impact.
Panel & Consumer
Expand panel insights beyond basic survey responses, or conduct consumer-based research through the analysis and enrichment of custom social audiences and first-party datasets.
Leverage future-proof data to run high impact campaigns through the creation of custom seed audiences for modeling and seamless activation across consumers’ preferred media channels.