People-based signals that power marketing

Build, enrich, and activate audiences using cross-platform social signals, then plug that data into your preferred data environments and AI systems for better targeting, modeling, and measurement.

Request a demo

Fuel every stage of your marketing with people-based audience data

Connect your data

Match CRM, customer files, or purchase data to StatSocial’s people-based graph to append social affinities and cross-platform audience signals.

Model & expand

Scale audiences with lookalikes built from real social behaviors, ensuring expansion stays relevant and accurate instead of relying on demographic or panel-based assumptions.

Activate on preferred channels

Use social signals to identify where your audience consumes content, then deliver segments directly to DSPs, social platforms, CTV, OTT, and mobile.

Integrate anywhere

Connect via API, clean room, or file transfer to power your marketing stack, AI platforms, or measurement systems.

See how it works

Audience data for targeting, measurement, modeling & enrichment

Targeting

Reach consumers with a strong affinity for specific content, topics, brands, or creators, and activate them across their preferred media channels at scale.

Measurement

Create exposure files for audiences organically reached by influencer or social content and integrate with attribution systems to measure sales lift and campaign ROI.

Modeling

Build high-performing lookalike audiences based on passions, creator affinities, and brand engagement rather than demographic proxies alone.

Enrichment

Enhance CRM, survey, panel, or third-party datasets with cross-platform social insights spanning media preferences, trusted influencers, and brand loyalties.

The StatSocial difference

Without StatSocial

Building strategies on inferred data with no direct link to real people.
Single-platform insights with no unified view of cross-channel activity.
Rigid export options that don’t fit your existing tech stack.
Dependence on third-party cookies, device IDs, or self-reported platform metrics.

With StatSocial

Proprietary Identity Graph — A public, people-based graph spanning billions of identities and enriched with real consumer behavior across major platforms.
Cross-platform signals — Unified behavioral data from YouTube, Instagram, X, TikTok, LinkedIn, and more, built from real activity rather than modeled or inferred data.
Flexible delivery — Connect via clean room, API, or direct file transfer to DSPs, CDPs, analytics platforms, or your preferred data environments.
Safe & compliant — No reliance on third-party cookies, device IDs, or platform-reported metrics. Fully compliant with CCPA and GDPR.

Built for teams that dig deeper

"StatSocial helps us better target appropriate audiences and make sure that audiences are actually interested in what we want them to be."

Mya T.Media StrategistEnterprise Agency

"StatSocial offers awesome opportunities to target very specific audiences and competitors. One of my favorite things is that you can use the lists to target on platforms that can't get as specific with interests."

Grace M.Digital Marketing LeadEnterprise Brand

"Our whole team loves their platform—it's the only way we can get this type of audience data"

Whitney R.Senior AnalystEnterprise Agency