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Fuel Your Marketing Campaigns with Silhouette™ by StatSocial

If you don’t have a unified data source that can support all marketing activity across your department, then you need social audience insights. Better understand and take action on your audience’s interests, passions, brand affinities, preferred media, and more.

Transform Your Market Research Initiatives

Marketers can harness Silhouette to target niche audiences, including B2B, for survey outreach, expand panel insights beyond basic survey responses,and launch brand lift studies for earned media campaigns.

Identify Influencers Most Impactful to Your Audience & Measure ROI

Using Silhouette, discover the influencers your audience actively engages with and measure your campaign’s true ROI impact.

Uncover New Audiences and Target Them at Scale

Leverage Silhouette to build highly targeted audiences at scale based on your ideal buyers, or even those of your biggest competitors, for upcoming paid media campaigns.

Request A Demo To View Silhouette’s Capabilities In Action

The StatSocial Difference

Unlike other platforms that focus purely on social listening or capture social audience insights on Twitter alone, StatSocial’s patented Identity Graph maps over 1.3 billion social and community accounts to 300 million verified identities. Using Silhouette’s taxonomy of 95,000+ segments, you can create audiences based on their unique interests, passions, and personality traits in just a few clicks, fueling market research and paid media to influencer attribution and social retargeting. 

StatSocial data is sourced from public social data, does not rely on third-party cookies and is CPRA, CCPA and GDPR compliant. 

StatSocial Blog

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