Any audience. Any question. Answers in hours.

Test creative, predict lift, validate products, and forecast impact with anonymized digital twins grounded in the real behaviors, interests, and demographics of 100M+ U.S. adults.

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Built for every team, every stage, every audience.

Custom Audience Research

Build detailed personas, uncover hidden motivations, and map actionable buyer journeys using real social media behavioral signals and demographic attributes.

Creative & Campaign Intelligence

Test creative, score ads, validate creator fit, pressure-test messaging and campaign strategy, and identify which concepts resonate before you spend in market.

Product & Market Validation

Validate product concepts, optimize pricing, segment markets, benchmark competitors, and identify unique value propositions prior to launch.

Measurement & Forecasting

Forecast campaign impact, model brand lift and ROI, and track brand health across the audiences driving your business.

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The StatSocial difference

Without StatSocial

  • Synthetic personas built from generic training data and demographic proxies with no grounding in real people or observed behavior.

  • Aggregate outputs that lack individual reasoning, motivations, and qualitative explanation.

  • Mainstream panels and generic LLM data that struggle to represent niche or hard-to-reach audiences accurately.

  • Traditional research cycles with typical online panels averaging 5–6 pts MAE and taking weeks to deliver insights.

With StatSocial

  • Anonymized twins of real people. Built on 100M+ U.S. adults across thousands of behavioral and demographic attributes.

  • Individual-level reasoning. Returning quantitative responses paired with written qualitative rationale.

  • Benchmarked accuracy. Validated at 3.3 pts MAE across 30+ benchmark studies against Pew, Gallup, and Nielsen.

  • Research in hours, not weeks. Reach niche fan, creator, investor, and professional audiences instantly.

Benchmark Validation

Validated against the gold standards of public research

Digital Twins are benchmarked against 30+ studies from Pew, Gallup, and Nielsen to measure real-world predictive accuracy.

Why teams choose Digital Twins over synthetic panels.

"We're often asked demographic and interest questions where little data exists, and where traditional tools like MRI and GWI can't drill down. StatSocial fills that gap."

John D.Research DirectorEnterprise Agency

"Our whole team loves their platform. It's the only way we can get this type of audience data."

Whitney R. Senior AnalystEnterprise Agency

"StatSocial helps us make data-driven decisions for understanding content and channel consumption habits that might otherwise be decided based on intuition or anecdotal data."

Bryan S. Senior Social StrategistEnterprise Agency

Industry recognized. Client recommended.