Reach B2B Audiences With Silhouette
Identify & Target Relevant B2B Audiences
Discover niche audiences for survey targeting, including hard-to-reach B2B titles, or even individuals exposed to specific earned media coverage across social channels.
Define and Validate Buyer Personas
Gain a deeper understanding of your customers, and those of your top competitors, to discover unique similarities, differences, and areas of opportunity for future prospecting.
Revamp Your Account-Based Marketing Strategy
Leverage Silhouette’s massive B2B dataset to build audiences based on job titles and employer data, then engage them on the media channels they frequent most.
Take Hold of Silhouette’s 95,000+ Pre-Built Taxonomies
Million Decision-Makers
Industry Categories
Job Titles
Business & Tech Influencers
Our Solutions
Consumer Insights &
Brand Measurement
Build and analyze any custom audience’s self-declared interests, affinities, and preferences to fuel marketing campaigns and brand measurement.
Influencer Validation &
Impact
Take an audience first approach to influencer partnerships, then identify those exposed and engaged to measure brand lift and influencer marketing ROI.
Panel & Consumer Research
Conduct consumer centric research and gain thousands of panel insights by leveraging the industry’s largest collection of self-declared social audience data.
Connected Audience Data
Connect the dots between earned, social, influencer, and paid media audiences for more meaningful insights and impactful campaigns.
StatSocial Blog
Gaining a Holistic Understanding of Audiences Through Cross-Platform Social Media Insights
The Future of Pharma: Building Powerful Audiences in a Digital World (Part 1)
eBook: How Unified Data Transforms Your Marketing Campaign
5 Real Examples Of How Social Audience Insights Transformed Marketing Strategies
Start Integrating Social Audiences Into Any Marketing Campaign
