White Paper

The New Industry Standard for Influencer Marketing KPIs


You know how hard it can be to accurately measure your influencer campaigns. Even setting influencer marketing KPIs is tricky, often forcing you to rely on assumptions, flawed methods, or vanity metrics.

Until recently, connecting social content and engagement to real individuals has been challenging, but social audience data is changing that, making it easy to 1) accurately measure sales impact and 2) understand purchase behavior.

Download and discover: 

  • The key to accurate influencer marketing KPIs: Identifying exposed & engaged social audiences
  • How to evaluate purchase behavior & influencer marketing impact with targeted studies
  • How to achieve sales attribution for influencer marketing campaigns in 3 simple steps

Social audience data is the future for how marketers attribute value to their influencer marketing programs, resulting in better influencer marketing KPIs.

Download now to find out why. 

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