March Madness is in full swing. As viewers scramble to get their brackets done in time and cross their fingers that this might be the year that they...
Media & Entertainment
eBook: How Unified Data Transforms Your Marketing Campaign
Marketers everywhere are faced with a data integrity crisis. Between new data regulations and consumers growing more and more unwilling to share,...
5 Real Examples Of How Social Audience Insights Transformed Marketing Strategies
Here at StatSocial, we recognize how essential third-party data—such as social insights—is to improving customer acquisition, engagement, and...
The Secret to Building Highly Accurate Buyer Personas
If you ask a group of marketers how they go about developing audience personas, odds are that they’ll all have varied approaches—usually a...