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StatSocial Insights

ConsumersInfluencer Audiences and Attribution
Calculating Charli D’Amelio’s massive sales lift for Dunkin’ — StatSocial Influencer Attribution Use Case

Calculating Charli D’Amelio’s massive sales lift for Dunkin’ — StatSocial Influencer Attribution Use Case

In September it was announced that 16-year old TikTok superstar, Charli D'Amelio, would be partnering with international coffee and doughnut chain, Dunkin'. It has been widely reported is that the campaign has been a success, with the drink selling like crazy, and...

Press
StatSocial’s founder Michael Hussey writes about “What’s left when the cookie goes away?” over at Search Engine Watch

StatSocial’s founder Michael Hussey writes about “What’s left when the cookie goes away?” over at Search Engine Watch

Over at Search Engine Watch, StatSocial's President and Founder, Michael Hussey has written a terrific piece entitled, "What’s left when the cookie goes away?" StatSocial's President and Founder, Michael Hussey is seen here visibly pondering the soon-to-be...

Audience IntelligenceConsumersInfluencer Audiences and Attribution
Social Audience Attribution – What Apparel Brands Do Facebook, Instagram, Pinterest, Snapchat, Twitter, and YouTube Users Buy?

Social Audience Attribution – What Apparel Brands Do Facebook, Instagram, Pinterest, Snapchat, Twitter, and YouTube Users Buy?

StatSocial analyzed the purchase data for 37 leading apparel brands, and overlaid these insights with the users of Facebook, Instagram, Pinterest, Snapchat, Twitter, and YouTube.  This analysis enabled us to determine which platforms’ users spend the most (or...

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