StatSocial Insights
Tune-In: StatSocial + The Marketing Hero Podcast
This week we were fortunate to have our Marketing Director, Marlee Gauthier featured on The...
Tune-In: StatSocial + The Marketing Hero Podcast
This week we were fortunate to have our Marketing Director, Marlee Gauthier featured on The Marketing Hero Podcast, where a range of topics within the SaaS space are discussed. It’s to no surprise...
5 Real Examples Of How Social Audience Insights Transformed Marketing Strategies
Here at StatSocial, we recognize how essential third-party data—such as social insights—is to improving customer acquisition, engagement, and retention. But only if you have the right insights. Many platforms boast their abilities to provide best in class social...
Audience Insights For 5 TV Shows Premiering This Fall
Fall is here. The season of apple picking, football, and–of course–new seasons of the best TV is upon us. We know social insights can help us create highly effective marketing campaigns. And to celebrate the new television season, we figured we’d have a bit of fun to...
StatSocial & LiveRamp’s Partnership Expands to Allow Integrated Social Audience Insights
The team at StatSocial is excited to announce that we’ve expanded our partnership with LiveRamp to allow customers to enrich their existing data even further with integrated social insights. We’ve teamed up with LiveRamp, the leading data connectivity platform, for...
The Data Integrity Crisis Plaguing Social (and How We’ve Overcome it)
Here at StatSocial, we’re obsessed with data. Extracting information from various sources and piecing it together to provide our clients with a complete picture of their customers is our passion. Our Silhouette™ platform delivers millions of audience insights...
What’s the Difference Between Social Listening and Social Audience Insights?
When you think about where your target audience frequents most—odds are, social media comes top of mind. Social media usage is astounding. With 3.6 billion active users and an average of 2+ hours of usage a day, it’s an infinite pool of audience insights that...
The Top 10 Beauty Influencers You Need To Know
The cosmetics industry generates over $70 Billion annually in the United States alone and is expected to reach over $500 Billion globally this year. With an industry that size, there are countless influencers to partner with, but how do you find which ones will have...
How Social Audience Insights Transform Your Data Strategy
If you think about how your marketing team operates today—various research, campaigns, and strategic planning all happen simultaneously. Data is likely at the core of every initiative you run. But where is your team getting their data from? For most marketing teams,...
The Secret to Building Highly Accurate Buyer Personas
If you ask a group of marketers how they go about developing audience personas, odds are that they’ll all have varied approaches—usually a combination of consumer research, analysis, and perhaps even a bit of trial and error. Ask that same group of marketers if...
Why Social Insights Are the Most Important Part of Your Audience Analysis
How often do you use social media? For most of us, more than we’d like to admit. On average, people spend over 2 hours a day on various social platforms. It’s a fixture in our everyday life—making it a goldmine for consumer insights. Despite all of this, it wasn’t...
What TV Shows do Employees at Leading Tech Giants Prefer?
Recently we unveiled something brand new for StatSocial — B2B data married to our patented identity graph, made available through our audience intelligence platform Silhouette. The resulting insights are ready to be leveraged across our key use cases (insights,...
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