A few years back, social listening tools were a scrappy thing marketers leveraged to get a leg up on trending topics their audience engaged with....
Research Panels & Appends
Deeply Understand Your Audience for Higher Survey Engagement
If you frequent our blog, you know we talk a lot about the importance of market research and effective survey outreach to inform your overall...
Survey Profiling: Using Social Audience Insights To Identify Tesla Owners
Market research is an essential part of any well-rounded marketing strategy. But these days, it’s increasingly more difficult to access and obtain...
Access Our Latest eBook: The 2022 Guide To Market Research
Market research is essential to understanding your target audience. The problem? In today’s digital age, it is increasingly difficult to identify...
How To Decrease Confirmation Bias in Market Research
As marketer’s we constantly make educated guesses about our target audience, from what motivates them to purchase, to what they’re interested in, to...
New Year, New And Improved Silhouette
It’s hard to believe another year has come and gone. Without sounding too cliché, time really did fly by in 2021. But we believe it was time well...
eBook: How Unified Data Transforms Your Marketing Campaign
Marketers everywhere are faced with a data integrity crisis. Between new data regulations and consumers growing more and more unwilling to share,...
StatSocial and Cint Team Up To Revolutionize Market Research
We are excited to announce that StatSocial has partnered with Cint to deliver powerful audience insights for survey profiling, targeting, and...
5 Real Examples Of How Social Audience Insights Transformed Marketing Strategies
Here at StatSocial, we recognize how essential third-party data—such as social insights—is to improving customer acquisition, engagement, and...
Transforming Market Research Panels with Social Insights: Who Is Most Receptive to Advertising?
StatSocial’s Silhouette is the industry's most advanced audience intelligence platform, and a vital component of any comprehensive market research...
StatSocial CEO, David Barker, on “Reinventing the Survey,” in AW360
Over at AW360, StatSocial’s CEO, David Barker, has penned a piece entitled “Reinventing the Survey for the Modern Social Landscape.” The article...