StatSocial Insights
The latest news, use cases, and insights from StatSocial
How do users of Slickdeals.com actually spend their money?
StatSocial analyzed the fans of popular online deal-sharing community, Slickdeals.com. By contrasting these findings with the shopping and spending data of the average American consumer, we've been able to determine — across numerous categories — on which brands, at...
Amazon, Apple, Google, & Microsoft – Comparing Key Employee Personality Traits (B2B Data)
This is another entry in our series unveiling something brand new for StatSocial — a mountain of...
(B2B Data) Amazon, Apple, Google, & Microsoft – Employee Demographics
Today we are unveiling something brand new for StatSocial — a mountain of B2B data married to our...
Influencer Analysis: Supermarket Sweep’s Leslie Jones – What CPG brands do her fans actually buy?
StatSocial analyzed the consumer purchase data of the fans of comedian and SNL alum, Leslie Jones, host of ABC's current revival of the game show,...
Calculating Charli D’Amelio’s massive sales lift for Dunkin’ — StatSocial Influencer Attribution Use Case
In September it was announced that 16-year old TikTok superstar, Charli D'Amelio, would be partnering with international coffee and doughnut chain,...
StatSocial’s founder Michael Hussey writes about “What’s left when the cookie goes away?” over at Search Engine Watch
Over at Search Engine Watch, StatSocial's President and Founder, Michael Hussey has written a terrific piece entitled, "What’s left when the cookie...
Target vs. Walmart Shoppers – Celebrity/Influencer Identification and Attribution
StatSocial analyzed the audiences of 200 top celebrity influencers and overlaid these insights with the shopping data of retail giants, Target and...
StatSocial’s Top-25 College Football Teams Analysis — Democrat vs. Republican Fanbases
It is suggested that one discuss neither politics nor football when in mixed company. Actually, we're not so certain about the second of those....
StatSocial’s ‘Political Leanings of Every NFL Team’ is Featured in Ad Age
Last week, on October 21, Sports Business Journal’s Ben Fischer tweeted out StatSocial's chart showing the political leanings of each NFL team's...
Social Audience Attribution – What Apparel Brands Do Facebook, Instagram, Pinterest, Snapchat, Twitter, and YouTube Users Buy?
StatSocial analyzed the purchase data for 37 leading apparel brands, and overlaid these insights with the users of Facebook, Instagram, Pinterest,...
StatSocial Partners with LiveRamp to Bring Social/Earned/Influencer Audiences to the Data Store
StatSocial, a patented audience intelligence platform for earned and social data that defines audiences across more than 85K attributes, announced a...
Transforming Market Research Panels with Social Insights: Who Is Most Receptive to Advertising?
StatSocial’s Silhouette is the industry's most advanced audience intelligence platform, and a vital component of any comprehensive market research...
‘Chain Store Age’ Highlights Our Findings Attributing Consumer Purchase Data to Social Audiences
Over at Chain Store Age, senior tech editor, Dan Berthiaume, has written a piece entitled "The best social platform for holiday promotions is…" In...
The Importance of Social Audiences and Insights: Attribution of Social Audiences with Consumer Purchase Data
Using StatSocial’s patented Social identity graph, we evaluated millions of the U.S.-based users of six major social networks — Facebook, Instagram,...
StatSocial Digital Tribes — Impresarios & Riddick Bowe
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Pro Rasslin’
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribe — Hip Pop Life
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
Which automotive brands do Achievement Striving People own?
Which automotive brands do Achievement Striving People own? And how does StatSocial know this? We know it, thanks to Silhouette, the industry’s most...
StatSocial Digital Tribes — Hipsters
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Ready to Rumble
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Southern Philanthropy
Digital Tribes are powered by StatSocial's Silhouette, the industry's most advanced Audience Intelligence Platform. Our unique technology enables us...
StatSocial Digital Tribes — Tyler Perry’s Empires & Scandals
Digital Tribes are powered by StatSocial's Silhouette, the industry's most advanced Audience Intelligence Platform. Our unique technology enables us...
StatSocial Digital Tribes — Sporty, Indoors and Out
Digital Tribes are powered by StatSocial's Silhouette, the industry's most advanced Audience Intelligence Platform. Our unique technology enables us...
StatSocial Digital Tribes — Edie Em’s
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Zacks & Codys & Bears, Oh My!
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Hip Hop, Soul, & R&B of Quality
Digital Tribes are powered by StatSocial's Silhouette, the industry's most advanced Audience Intelligence Platform. Our unique technology enables us...
StatSocial Digital Tribes — Things Are Getting Real
Digital Tribes are powered by StatSocial's Silhouette, the industry's most advanced Audience Intelligence Platform. Our unique technology enables us...
StatSocial Digital Tribes — The Spirit is Willing
Digital Tribes are powered by StatSocial's Silhouette, the industry's most advanced Audience Intelligence Platform. Our unique technology enables us...
StatSocial Digital Tribes — 21st Century Hip Hop
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Television Singin’
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Fashionista Passionistas
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — One Stop Pop
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — HipComs Plus
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — All the Latest From Hollywood
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Habitual Audiovisual
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Food Court Cult
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Energetic Emos
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Foodies and Wineys
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
“Talking Influence” — StatSocial on Influencer Attribution
Over at the industry leading publication, Talking Influence, StatSocial's Founder and President, Michael Hussey has written a piece entitled,...
StatSocial Digital Tribes — Hooray for Hollywood
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Physician Heal These People
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Jet City Athletics
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Who Shot J.R.?
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Team Spirit
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Kulture Kweens
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Just Thinkin’ ‘Bout Dave Matthews
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Hunting and Hollerin’
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Just a Jump to the Left
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Poppermost
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — The Second Chapter
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — London Calling
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Puck Heads
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — The All-Embracing Enigmatic
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Gamers Not Lamers
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — FIFA Beliefas
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes —TV Then, TV Now
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Infinite Monkeys and a Typewriter
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Featured in Government Executive
Over at Government Executive, reporter Courtney Bublé has written an informative "Coronavirus Roundup," which is led off by a very cool highlight of...
StatSocial Digital Tribes — Newsies
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Suburban Globetrotters
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes —Whatever Happened to “And Crafts”?
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Willie, Mickey & The Duke
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Mostly Marvel
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — The Sports Must Be Reported
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Keeping Things Right
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Stuck Inside of Mobile
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Marketing to and For Marketers
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — That’s a Heck of a Lot of Tech
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — The Roar of the Greasepaint
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Left-Handed Smoke-Shifter
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Screaming for Vengeance
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Footie Fantastic
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — The Fashion Fourth Estate
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Rating the Superhunks
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
At Digital Commerce 360, our CEO writes about the complexities of marketing during a global crisis
StatSocial's CEO, David Barker, has penned a thought-provoking piece over at Digital Commerce 360. In it, he explains that "Respecting a global...
StatSocial Digital Tribes - Beantown Ball
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Hip-Hop: For the Children
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes - Generation Y? Because We Like You!
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — That NASCAR Life
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Univision Collision
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
AWS vs. Azure vs. Google Cloud: What Earned Audience Data Tells Us
For this study, StatSocial executed a side-by-side-by-side analysis of the three giants of the Platform-as-a-Service/Infrastructure-as-a-Service...
StatSocial Digital Tribes — Latte, NPR, & Brunch
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
Ranking: Do News Media Members Reach Democrats or Republicans?
Most members of the news media today also cultivate an online following across social media channels. StatSocial specalizes in analyzing online...
StatSocial Digital Tribes — Música de América Latina
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Rhythm and Hip Pop 2000
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Beam Me Up Before You Go-Go
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Smiling Suburbanites
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Cosmetically Colossal
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — True Blue Tube
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — No Apples in this Orchard
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — I’ve Been to the Year 2000
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Basketball Jones
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Who Teaches the Teachers?
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Dwelling on Dwellings
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — I Improve, Therefore I Am
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Bucolic Battle Royale
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Syncopate That 808
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Reading is Fundamental
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Toughest Job You’ll Ever Love
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Genre Genies
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Country Sunday Warriors
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Do You Like Huey Lewis and the News?
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...
StatSocial Digital Tribes — Do You Even Lift?
StatSocial’s Digital Tribes is a new consumer segmentation model with a social psychographic twist. Digital Tribes are powered by StatSocial's...